Privacy Policy

Last Updated: July 31, 2025

Data Controller

Adkhor Ltd (Company Number: 16552106)
71-75 Shelton Street, London, WC2H 9JQ
Email: privacy@adkhor.com

EU Representative

Adkhor Ltd (Company Number: 16552106)
71-75 Shelton Street, London, WC2H 9JQ
Email: privacy@adkhor.com

Introduction

At Adkhor, we respect your privacy while helping you find the best deals. We use limited tracking for measuring ad effectiveness in compliance with GDPR, CCPA, and other privacy regulations.

Key Points

We only track ad performance, not personal identities
You can opt-out of tracking at any time
We never sell your personal information

1. Data We Collect

We collect minimal data for these specific purposes:

Advertising Measurement: Determine which ads lead to conversions
Campaign Optimization: Improve ad relevance and effectiveness
Fraud Prevention: Detect invalid traffic

Types of Data Collected

Data Type	Example	Purpose
Click Identifiers	`gclid`, `msclkid`	Match clicks to conversions
Technical Data	Browser type, anonymized IP	Fraud prevention
Interaction Data	Timestamps, clicked URLs	Performance analytics

What We Don't Collect

Names, email addresses, or phone numbers (unless provided by you)
Precise location data (only country-level)
Sensitive information (health, financial data, etc.)

2. Tracking Technologies

Your Tracking Choices

We only use tracking technologies with your explicit consent via our cookie banner.

View Cookie Policy

Advertising Tracking Parameters

Parameter	Platform	Duration	Opt-Out
`gclid`	Google Ads	30 days	Google Opt-Out
`msclkid`	Microsoft Ads	90 days	Microsoft Opt-Out

Managing Tracking

Browser Settings: Block third-party cookies in Chrome, Firefox, etc.
Global Opt-Out: Visit our opt-out page
Mobile Advertising ID: Reset your advertising identifier (iOS/Android)

3. Data Sharing

We share data with these partners for specific purposes:

Advertising Partners

Google Ads: Receives gclid and click data for conversion tracking
Microsoft Advertising: Receives msclkid for campaign measurement
Analytics Providers: Google Analytics (with IP anonymization)

Legal Disclosures

We may share data when legally required:

To comply with court orders or legal processes
To protect against fraud or security threats
During business transfers (mergers/acquisitions)

4. Legal Basis for Processing

Processing Activity	Legal Basis	GDPR Article
Ad click tracking	Legitimate interest	6(1)(f)
Analytics	Consent	6(1)(a)
Fraud prevention	Legal obligation	6(1)(c)

5. Data Retention

Tracking Data

Google Click IDs (gclid): 30 days
Microsoft Click IDs (msclkid): 90 days
Server logs: 60 days

User Data

Opt-out requests: 5 years
Consent records: 3 years
Legal requests: 7 years

Retention periods may be extended for legal claims or regulatory requirements.

6. Your Rights

Access & Deletion

Request a copy of your data
Ask us to delete stored identifiers

Opt-Out Options

Withdraw cookie consent
Disable tracking via our opt-out page

How to Exercise Rights

Email privacy@adkhor.com with:
- Your request type (access, deletion, etc.)
- Click ID if available (gclid=... or msclkid=...)
We'll verify and respond within 30 days
Appeal decisions by contacting our DPO

7. Supervisory Authorities

United Kingdom

Information Commissioner's Office (ICO)
Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
ico.org.uk

European Union

Lead Authority: Irish Data Protection Commission
21 Fitzwilliam Square South, Dublin 2, D02 RD28, Ireland
dataprotection.ie

8. Contact & Complaints

General Inquiries

Email: info@adkhor.com

Phone: +971 50 134 3893

Data Protection Officer

Email: privacy@adkhor.com

Post: FAO Data Protection Officer, 71-75 Shelton Street, London WC2H 9JQ

Lodging Complaints

You have the right to lodge a complaint with your national data protection authority. For EU residents, we suggest contacting:

List of EU Data Protection Authorities

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